Peso Pluma is already a champ, and on the 2023 Billboard Music Awards, he was victorious as soon as once more with a knockout efficiency of his swaggy corrido “Rubicon.” The Mexican star took the stage — or, slightly, boxing ring — alongside heavyweight boxer Mike Tyson, whose gown had “the most effective ever” written on the again.
Because the 24-year-old hitmaker — Mexican music’s greatest star in the present day — made his method to the ring, his superfans cheered him on. He then took to the ring to carry out the observe that’s a part of his history-making album Génesis, and was joined not solely by Tyson, but additionally his seven-piece band.
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Following his epic efficiency, Peso Pluma (born Hassan Emilio Kabande Laija) was honored with the highest Latin music award for his and Eslabon Armado’s international smash hit “Ella Baila Sola.” Earlier this 12 months, the observe made historical past as the primary regional Mexican music to enter the highest 5 on the all-genre Billboard Hot 100 chart.
“Give it as much as the individuals’s champion, Peso Pluma!” Tyson mentioned as he handed the singer-songwriter his award. Then, it was Peso’s flip to talk.
“Thanks everybody,” he mentioned, talking in English. “Thanks, Mr. Tyson, for being right here. Thanks to all of the followers, thanks for all of the love and the help. And I’d prefer to thank the Billboard Awards for having me right here. Thanks very a lot.”
Peso has 22 entries on the Sizzling 100, and in June, he grew to become the primary artist to ever lead each the Billboard Global 200 and Billboard Global Excl. U.S. lists concurrently with totally different songs: “Ella Baila Sola” and “Bzrp Music Classes, Vol. 55,” respectively. His Génesis album debuted at No. 3 on the Billboard 200 (dated July 1) — the best rank ever for a música Mexicana album on the chart.
Peso was a top winner at October’s Billboard Latin Music Awards, taking residence eight awards, together with artist of the 12 months, new. He entered Sunday’s awards present as a six-time finalist.
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